Verdi operates both as a consulting firm and a multidisciplinary marketing agency – delivering measurable results via two key practice areas:
Bringing informed perspective, crucial data, and proven methodology to the planning process.
Whether it is a new corporate initiative, product launch or marketing campaign, Verdi’s strategic insights and disciplined approach to research and planning de-risk key decisions – while assuring quantifiable objectives, realistic strategies, and accurate forecasts.
In preparation, we may employ various research techniques to assess markets, position products, and identify opportunities. The overall goal – and outcome – is the client achieving a higher return on their investments in branding, marketing, and sales operations.
Data-driven marketing initiatives. From concept to plan – through testing, execution and tracking.
Verdi’s longstanding expertise in advanced data targeting and behavioral science form the roots of our successful marketing campaigns. Data determines the optimal tactical mix for each client’s unique objectives, product and market. These tactics drive impressions, engagement, response and conversion – with each tactic held accountable to specific performance metrics.
It is no coincidence that this approach has netted our clients more than $2 billion in incremental sales tracked specifically to our efforts. We specialize in direct response tactics, but work closely with our clients’ branding teams to assure that success does not come at a cost to a brand’s integrity.
Why Choose Us
Verdi team members all have 20+ years of achievement in our respective fields. We have produced results for clients worldwide and advised many of America’s leading brands.